Use the tools below to find where paid enquiries are going cold after they arrive. Start with your last month’s figures or check what happens after a Facebook enquiry reaches your business.
These free tools help you check the gaps between an advert, the first reply, the survey, the quote and the job. They are designed for roofing companies already spending money to generate enquiries.
Enter last month’s enquiries, conversations, surveys, quotes and jobs to see where work is slipping away before it becomes revenue.
Best for roofing companies already paying for advertising and wanting to understand the value leaking from existing enquiries.
Open the scorecardUpload a screenshot of your Facebook advert and answer six questions to check what happens after a homeowner enquires.
Best for roofing companies already paying for Facebook enquiries but unsure whether the first reply, survey booking or quote follow-up is protected.
Run the free testCalculate roof pitch in degrees, ratio and slope factor for practical material take-offs.
Useful for checking measurements before planning roofing work and ordering materials.
Use the calculatorOnce you know where enquiries are dropping out, use these practical guides to improve response, qualification and follow-up.
Compare a conventional answering service with a faster route for handling missed calls.
Read the guide → Missed callsWhat changes when a homeowner gets a useful reply instead of a request to wait.
Read the guide → Lead qualificationThe details that help a roofer decide whether an enquiry is worth a callback.
Read the guide → Call handlingA practical look at pricing models, comparison points and costs to watch.
Read the guide → Follow-upA three-message sequence for getting a sensible answer from old quotes.
Read the guide → Missed callsWhy voicemail loses momentum and what a better next step looks like.
Read the guide → Speed to leadPractical ways to protect full re-roof enquiries while your team is on site.
Read the guide → Lead sourcesA look at shared-lead economics and the enquiries a company can control.
Read the guide → Lead sourcesCompare shared lead portals with making more of direct enquiries.
Read the guide → Lead sourcesHow different lead-generation models work for roofing companies.
Read the guide → MarketingWhere practical automation fits into a roofer's existing marketing.
Read the guide → Enquiry handlingCompare common ways to respond to missed-call and website enquiries.
Read the guide → Call handlingCompare call-handling options and what to check before choosing one.
Read the guide → Call handlingA plain-English introduction to handling calls, qualification and callbacks.
Read the guide → Call handlingHow a faster first conversation can help protect a live enquiry.
Read the guide →Turn a press release, project note or interview into a review-ready content pack for trade publishing.
This tool is for trade media teams, suppliers and publishing partners. It is separate from the roofing enquiry diagnostics above.
View the partner toolGet a clearer view of where enquiries may be going cold before adding more advertising spend.
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